Start talking about the different things that are currently popular and leverage the power of the private label rights content. You might be online viewing plenty of different social media pieces and see the popularity of new trends.
What are they talking about? You might see some of the content around some of the latest books and subjects. You could see the trending topics in clothes and fashion. There might also be a new trend when it comes to the electronics.
For example. right now, there is a lot of content around used ipads. The holidays are quickly approaching and the electronics might be a stocking stuffer. The electronics might be expensive items and some people might be looking for ways to save.
Will they all want to buy the used electronics? Probably not. The used items might be the entry for talking about some of the new items for comparison. Are you going to choose the used ipads over the new ipads? The cost could be a factor, but the flipside could be the limitations of the old ipads in the new landscape. Will the old ipads run the newest software?
Talking about one of the items might expand out into talking about related items. Are the people going to stop with thinking about the ipads? They might also be thinking about computers and smartphones. There could be plenty of wiggle room when it comes to content topics.
Are you going to stay in the apple camp or are you going to try some of the android options? There could be plenty of different roads to explore. Used versus new is not a new topic.
Some shoppers might not be ready to pay the prices for the new stuff. Their current equipment might be in need of an update, but the new prices could be out of range. Jumping up a few versions might still be a win for some.
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