
Start brainstorming how you can put some of the new tools into the marketplace. What are some of the problems that you want to solve? Do you see gaps in the marketplace that could turn into real solutions?
There are new software tools and hardware options that might be used to bring forth new products and solutions. Brainstorming to come up with new concepts might be a part of your plan to bring more value to the marketplace.
When you look back at the past, there were times when introductions of new products shifted the marketplace. There was a time when computers were not the main player in the game. New devices switched up the systems.
In the old days, people would pick up the phone and call the local travel agent to get their trips scheduled. The computers and the internet came into the picture and changed it all. Now, people can turn on their smartphones and start viewing the available trip information along with hotel information and car rental information.
Technology can cause big shifts. Are you going to go back to the drawing board to look for ways to improve the current frustrations of your target audience? It is easy to fall behind. The new tech can enter the marketplace and change everything. Just think about the shift that happened when the smartphone came into the scene. There were days in the past when everyone had a landline phone at home. There were phone booths that were on the streets. Now, you would be hard pressed to locate a home landline phone and the phone booths are gone. The smartphone has shifted everything and opened up many new doors for applications and solutions.
Think about todays problems and begin to brainstorm for solutions.