What About The Email?
What comes to mind when you think about email today? Some people might not think very much about email, but it is still a factor. Some people are going to visit their email account daily to see the latest messages. Checking your email is a regular task and it is a way to stay connected.
Some people might not like opening up their email inbox and noticing all the marketing messages. It is just a part of the process. Instead of looking at it as a bad thing, it might be a learning opportunity. The businesses put money into building up their marketing efforts and email marketing could be a part of that planning. Instead of just skipping over some of the marketing, it might be a good way to learn something new.
Email could be a good way to stay in contact with people. Building an email list is extra work, but it might pay off. You might be online paying attention to some of the content creators and notice some of the issues that they can run into. Have you ever noticed that some of the social media accounts get flagged or even lose their accounts? You might hear it time and again. A social media account might build up a large following, but imagine all of that hard work getting zapped. Imagine seeing all that hard work being flushed down the drain. If the social media account owner had an email list, they could stay in contact with their followers.
Lots of people online with social media accounts might complain about not being able to monetize their accounts. They might not meet the requirements for getting their channels approved for monetization. Leveraging a mailing list and promoting products and services is another potential income source.
